In media research, a common advanced study to identify audience segments is called an “only-only-both”, essentially a Venn diagram mapping of how two particular programs’ viewerships compare and contrast. Depending upon the business objective, there is potential upside from either conclusion. If you’re a marketer, you would hope the two shows have a large common … Read more
I wake up in the dark yet again, shaking, agitated, frustrated. Only on this day, destined to be wet and dreary everywhere from where I am in Los Angeles to where so many wonderful people are in South Florida, I know I’m not alone. It’s Election Day 2022, and for far too many experts, pundits … Read more
On many occasions when I compose these musings, I’m often doing so when it’s quite dark, quiet and the world is otherwise asleep. For those of you who are perhaps too distant or detached to know better, or even care for a millisecond about the feelings that go into this, suffice to say on many, … Read more
While I don’t like admitting it, occasionally a milestone occurs that will give away my actual age. Today’s one such example. Exactly fifty years ago today I put on a tight polyester suit and stood before a Torah in the Jewish Center of Kew Gardens Hills and was Bar Mitzvahed. I don’t remember too many … Read more
I had the good fortune to meet some incredibly talented people when I briefly had what at the time was an idyllic living situation. Turns out people who follow their passions are far more intriguing to even speak with, let alone hang out and watch football with, especially during the earliest days of the pandemic … Read more
If you’ve been dropping by this site in recent days, more than a few of you are beginning to notice that my observations may have grown a tad darker in tone than usual. That’s what happens when you’re confronted with the grim reality that all of the hard work, effort, and investments of blood, sweat, … Read more
This one’s harder for me to write, because this one involves some pretty heartfelt feelings and some hints at facts I’m reluctant to share. But heck, despite the wishes of at least two women I can think of off the top of my head, I somehow was inscribed in the Book of Life for at … Read more
Got a call from an old friend, we used to be real close Said he couldn’t go on the American way Closed the shop, sold the house, bought a ticket to the west coast Now he gives them a stand-up routine in L.A. Lately, I’ve been humming Billy Joel’s inspiration lyrics in my head a … Read more
I had every intention of following last night’s Emmy awards telecast with the diligence of the reporter I once aspired to be. I fixed a healthy salmon salad, I settled into the recliner, and even found my way to the Peacock feed that allowed me to see the lame red carpet interviews in glorious 4K. … Read more
For decades I was blessed with the opportunity to help one of the most prolific sales and marketing teams in television history with providing ammunition for aggressive negotiations with cable and satellite providers. When we’d conduct objective consumer research, we’d frequently be faced with the reality check that, time and time again, they’d clamor for … Read more