PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

The “Bill Cullen” Of Sportscasting Hits Prime Time

May 31, 2026 No Comments

I’m an unapologetic shill for Jason Benetti, who has been leading the NBC/Peacock Sunday Night Baseball team this year that will fully segue to the mothership linear platform tonight now that their NBA basketball coverage has come to its seasonal end. AP’s Joe Reddy considers this enough of a significant news event to have dropped

Judge By Experience, Not Inexperience

May 30, 2026 No Comments

I shouldn’t be surprised at the overwhelming amount of coverage that so many alleged keepers of the flames of journalism and democracy have been paying to literally anything that happens of late that involves CBS, especially its news division. I would like to think they are at least informed enough by their own metrics to

This. Is. CDS.

May 29, 2026 No Comments

It seems not a day is going by lately where someone with a Substack platform and a desire to create enough curiosity to attract a few new paying subscribers comes up with what they see as a smoking gun that involves some dramatic data reveal that they hope will resonate with those who apparently suffer

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.