PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience?  My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers.  Allow us the opportunity to discuss your goals in a free consultation call.  We will develop a strategy that will yield results for you once we partner. Let’s make a statement together. 
 

Le Blog

The Real News Will Be If Anyone Pays Attention

Whenever someone takes the time to forward me something that they think might make for a decent musing, I’m genuinely appreciative.  When it happens to deal with some aspect of research, I’m all the more thankful–it means that at least on the surface they appreciate what has gotten me out of bed for the better

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Where’s The Beef? Both On–And With–Netflix

I’m late to a lot of parties–assuming I get invited to them at all.  When I did my usual overnight research for last week’s musing on A24, I paid particular note to the premium placement BEEF had on its humble brag list–not to mention the fact that a highly anticipated new season after a significant

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Is This House A Little Too White?

I’ve been reluctant to weigh in on the most recent Wag the Dog diversion from the increasingly desperate and demented team surrounding the leader of the free world–picking a fight with the Pope himself.  For the record, I find this all as ludicrous and pathetic as anything that’s come out of his diabolical camp–I personally

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Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops!  Thorough, easy to work with and pleasure to be around.

Who I've Worked With