PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

Taking Dead Aim On Everything

September 23, 2026 No Comments

Once upon a time there used to be a fall premiere season on broadcast networks where many new, innovative procedurals would get launched. Once upon a time there used to be a whole buncha viewers that actually cared and wanted to sample them. And once upon a time there used to be a media trade

No More Hacks, Please. Especially The Ones That Write.

September 22, 2026 No Comments

First off, a disclaimer for those of you as confused as I was why the usual images that accompany the dissemination of these musings was missing yesterday. Apparently I was the unwitting victim of a hack which prevents sharing them across social media and private communication platforms. Text appears to be fine and no

At Least Some Reporters Still Care About News

September 21, 2026 No Comments

I realize I’m a disproportionately passionate consumer of news of all kinds, and I also know I’m part of a quickly dying breed who has both the appetite and the personal mindset to do so. So much as I might take issue with some of the motivations behind some journalists in an era where merely

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.