PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

They’ve Covering All The Bases

March 2, 2026 No Comments

There couldn’t be two less likely candidates to have overlapping audiences than the respective series launches that occurred in prime time last night. On the ancient-skewing CBS, with the compromised 60 MINUTES as a lead-in, was the latest entry into the YELLOWSTONE-verse–and the first that actually was premiering on what used to be called a

Epic Fury?! Only In My Browser

March 1, 2026 No Comments

Another weekend, another–ahem–war. We can barely go six months without one these days, can we? Forgive me if I’m not quite as excited or non-plussed as perhaps you are about what went down early Saturday morning in beautiful downtown Tehran. I assume unless you’ve been living under a rock or perhaps hiking in South America

More News Doesn’t Always Mean More Newscasters

February 28, 2026 No Comments

It was anything but a bellweather week for TV journalists, and I’m not merely referencing the shell-shocked and panicked employees at CBS NEWS and CNN. While their worlds may be crashing down in their minds, as THE GUARDIAN’s Jeremy Barr conveyed yesterday, at least for the moment they’re still employed. That’s more than can be

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.