PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

Is This House A Little Too White?

April 19, 2026 No Comments

I’ve been reluctant to weigh in on the most recent Wag the Dog diversion from the increasingly desperate and demented team surrounding the leader of the free world–picking a fight with the Pope himself. For the record, I find this all as ludicrous and pathetic as anything that’s come out of his diabolical camp–I personally

Why Can’t Every Weekend Be Couchella?

April 18, 2026 No Comments

I pride myself on at least trying to be aware of much going on in the world as possible, but when it comes to various aspects of pop culture that often proves to be more difficult. That’s no truer than when it comes to contemporary music. At least when I worked in an office and/or

We Gave Them A Chance To LIV. Now, Just Let ‘Em Die

April 17, 2026 No Comments

NOTE: This musing also appears today on our sister site The Double Overtime. Please visit it regularly for coverage of sports of all sorts plus essays on business and technology. I’ve been there for the births of the American Basketball Association, the World Hockey Association, the World Football League, two versions of the United States

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.