PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience?  My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers.  Allow us the opportunity to discuss your goals in a free consultation call.  We will develop a strategy that will yield results for you once we partner. Let’s make a statement together. 
 

Le Blog

What A Dummy? You Bet. And Not Just Him.

Let me be crystal clear; I don’t travel in the same circles as Casey Wasserman does.  For one, my pop-pop ran a neighborhood pharmacy, not a legendary talent agency that eventually wound up controlling Universal Studios.  For another, my skill sets are anything but in demand in the sector of the inustry where his own

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Sure, NOW You’re Checking On Me.

Yes, I read the NEW YORK/CALIFORNIA POST, and I’m not ashamed to admit it.  Have been doing so since practically the moment I could read on my own, even long before Rupert Murdoch and family got their grubby little claws on it.  I love their sports coverage and I’m fascinated by how they use screaming

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Can YOU Handle Temu TV?

I’m kicking myself once again for falling prey to the temptation of a cheap quick fix via social media courtesy of Temu, the Chinese answer to Amazon that I made the mistake of downloading a while ago and somehow continue to forget to delete.   For those of you who have it, you’ve probably noted that

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Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops!  Thorough, easy to work with and pleasure to be around.

Who I've Worked With