PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience?  My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers.  Allow us the opportunity to discuss your goals in a free consultation call.  We will develop a strategy that will yield results for you once we partner. Let’s make a statement together. 
 

Le Blog

Stop Blaming Byron Allen For Being Better Than You!!

I can’t say I’m thrilled that the days of Stephen Colbert on CBS are now at an end.  Like more than six million other linear viewers in near-real time did late Thursday night and Friday morning, I watched his last LATE SHOW probably in a more forgiving way than so many others did.  In direct

Read More »

One Last Time, Let’s Hear It For THE BOYS

You can feel the change in the air, and it’s not merely because of wildfires and summer-like temperatures.  The number of media demises is also atypically high this week, and it’s not just among entities associated with CBS.  On a more personal level, this website’s section of brands I’ve been personally associated with took yet

Read More »

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops!  Thorough, easy to work with and pleasure to be around.

Who I've Worked With