PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience?  My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers.  Allow us the opportunity to discuss your goals in a free consultation call.  We will develop a strategy that will yield results for you once we partner. Let’s make a statement together. 
 

Le Blog

Well, It WAS TACO Tuesday

There was once a time when I was actively in enough demand for my skill sets where companies I was interested in working for would gleefully describe their perks during our negotiations.  During my pas-de-deux with Game Show Network the effusive HR consultant who championed my candidacy piad particular homage to the fact that they

Read More »

How To Succeed In Business Without Really Trying

If you’re seasoned enough, or merely a fan of Broadway musicals, you might know that the inspiration for the clickbait to today’s musing is a wonderful work that originally debuted in 1961 and was subsequently revived for later generations to enjoy.  Depending upon which one you fall into, you’ll identify with either Robert Morse, Matthew

Read More »

A Book That Makes You Go Hmmm….

No, I haven’t actually met Arsenio Hall–not even professionally.  It’s kind of a shame considering we’ve essentially had parallel lives–though he’s undoubtedly been a lot smarter about what he’s done with his success than I’ve been with mine. We both arguably peaked in the late ’80s and early ’90s; me rising to head up programming

Read More »

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops!  Thorough, easy to work with and pleasure to be around.

Who I've Worked With