PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

We Gave Them A Chance To LIV. Now, Just Let ‘Em Die

April 17, 2026 No Comments

NOTE: This musing also appears today on our sister site The Double Overtime. Please visit it regularly for coverage of sports of all sorts plus essays on business and technology. I’ve been there for the births of the American Basketball Association, the World Hockey Association, the World Football League, two versions of the United States

24 Reasons To Be Optimistic. And One Not To Be.

April 16, 2026 No Comments

NGL, it’s getting more and more difficult to find something upbeat to muse about. Forget about the otherwise immaterial nuisances that the Mets have lost eight in a row (including an anemic performance I endured in person Tuesday night) and the Heat were heartbreakingly ousted from any chance at the NBA post-season via a schizophrenic

Shut Up And Write!

April 15, 2026 No Comments

I’m no fan of Richard Rushfield’s, and I suspect if he even gave a rat’s ass about any opinion other than his own he’d feel even less positively about moi. Having been an executive, in his book that doubly qualifies me as a schmuck. Rushfield is a co-founder and effective editor emeritus of THE ANKLER,

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.