PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

Blue Skies And Pigeons Were Meant For Each Other

August 14, 2026 No Comments

With all of the other distractions I’ve been experiencing of late–and I don’t need to regurgitate how it spiraled out of control yesterday–I completely missed the fact that last Friday night the USA Network debuted a brand new spanking new scripted original, the second of its eight episodes actually premiering tonight at 10 PM ET

Only The Year Has Changed. Just Not My Mood.

August 13, 2026 No Comments

Happy Birthday To Me. Yay. Sorry, if you were expecting positivity and gratitude today, you’ve definitely landed on the wrong URL. Then again, if you’re a regular reader you’d probably have known that already. I mean, if you remember my musings from last year, two years ago and three years ago I wasn’t exactly brimming

Hey, Fellow “Creators”. We’re More Like Uncle Floyd Than Mr. Beast

August 12, 2026 No Comments

I suppose I could legitimately claim to being a “content creator” just like so many far younger folk seem to similarly self-identify. After all, I’ve been doing this now for pretty much the lion’s share of 66 months and between this and our sister site THE DOUBLE OVERTIME have authored roughly 3000 of these musings.

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.