PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

It’s Giving Tuesday. Consider Giving Me Something? Some Can Start With A Break.

November 28, 2023 No Comments

Now that we’re all fed and hopefully whatever travels were necessary for Thanksgiving have been completed safely, there is now at least a little bit of time to clear your heads, take a fresh look at your calendars and figure out what we’re all gonna do with the remaining few business days of 2023. If

A Wish Is A Dream Your Heart Fakes. But It’s Not The Very Best Business Strategy

November 27, 2023 No Comments

As an awful lot of pundits and observers noted over the holiday week, this is the beginning of Year Two of Bob AIger Reign Two and yes, Happy Bobiversary to all. Suffice to say it didn’t exactly begin the way some might have hoped. Per VARIETY’s Rebecca Rubin: Disney may need to find another star

Is Right Wrong? Is Wrong Right?

November 26, 2023 No Comments

I’ve spent a great deal of my professional career utilizing a skill set where I am able to synthesize and process information and opinions from hundreds, sometimes thousands of people, and dispassionately distill the material takeaways to invested parties. I’m even able to do that when I have a room full of a dozen or

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.