PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

Taking A Byte Out Of Your Competition?

March 5, 2026 No Comments

I’m having yet another frustrating and exhausting week so far, and it doesn’t look like it’s gonna improve any time soon. So I definitely wasn’t paying attention to what in the world of fast food lovers was a seminal moment earlier this week when McDonald’s technically introduced what had supposedly been a huge European hit,

Not Dead Yet

March 4, 2026 No Comments

Time once again for moi to fit in a little crow with my increasingly selective diet. In hindsight, we’ve probably been a little harsh on the Artists Formerly Known As NBC Cable, a.k.a. Versant. In the first days of their technical self-existence we were admittedly more than a tad bearish on how they were faring.

Today, Encino! Tomorrow, Who Knows?

March 3, 2026 No Comments

If you’re hell bent on having me bite your head off on social media, feel free to post yet another mindless rant about our current adminstration and some action or inaction that you think merits your one and one-half cents. You may think it’s therapeutic and gain some solace from the bevy of “I agrees”

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.