PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

Not Everybody Knew His Name. But We Sure Knew His Work.

June 20, 2026 No Comments

You might only be familiar with the name James L. (or Jim or Jimmy, depending upon the era) Burrows from the opening credits of a tv comedy you’ve watched at some point. Chances are you’ve probably watched the same episode of some of them more than once–according to some of the statistics I’ve seen, some

Genius, Maybe. Most Def NOT A Schmuck

June 19, 2026 No Comments

It’s funny how an ostensibly interactive medium remains a one-way funnel most of the time in my case. With rare exceptions do I get any feedback or response even when I post encouraging and positive responses to people. I get that almost everyone else has priorities in their lives like jobs and immediate families that

Spare Me Your Pride. And Your Prejudice.

June 18, 2026 No Comments

NOTE: This musing recently appeared on our sister site The Double Overtime. Please visit it regularly for coverage of sports of all sports plus occasional essays on business and technology. Before I begin, I want to preface with the qualifier that I personally have many friends who are people of faith and many who are

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.