PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience?  My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers.  Allow us the opportunity to discuss your goals in a free consultation call.  We will develop a strategy that will yield results for you once we partner. Let’s make a statement together. 
 

Le Blog

Do We Really Think THIS Will Play In Peoria?

Being the native New Yorker that I am I couldn’t help but get a little swept up in the torrent of stories that emerged from the New York primaries that were held earlier this week that gleefully announced what was being sold as a blue tsunami.   Just about every national news outlet based in New

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The UnBEARable Lightness Of Being (Transparent)

One of the buzzier series ever set in the work of restauranteuring reaches its expiration date tonight as FX’s THE BEAR drops its fifth and final season.  Those who like and subscribe–and choose to watch–on Hulu will be able to binge-watch the final eight episodes in one marathon setting should Red Bull and/or Ryze allow

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The Cris Carter Of Short Films?

Back in “the day”, which typically translates to the late 80s and early 90s for the really cool kids, the Philadelphia Eagles had a flamboyant and prolific wide receiver named Cris Carter.  He’d inevitably turn up in Chris Berman’s highlights with the tag line “all he does is catch touchdowns”.   After a far more productive

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Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops!  Thorough, easy to work with and pleasure to be around.

Who I've Worked With