PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

Once Again, Nielsen’s Anything But Upfront

March 24, 2026 No Comments

These days, I sort of put the Nielsen Company into the same recesses of my brain that I put a restaurant that at one time was one of favorite places to break bread. You know, at a time when I was a valued customer of theirs and when I had far greater financial resources to

The Last Comeback Ever?

March 23, 2026 No Comments

Lisa Kudrow and Michael Patrick King have arguably been way more valuable of late to Warner Brothers than even Bugs Bunny. King’s SEX AND THE CITY, per FORBES’ Helen Coster’s 2008 piece, earned an ambiguous “hundreds of millions of dollars” for HBO and later produced some masterful left pocket/right pocket internal dealings to the tune

Amazon MGM Completes A Hail Mary At A Very Opportune Time

March 22, 2026 No Comments

It hasn’t exactly been the best of times to be part of the Amazon ecosystem of late. They had practically no presence at any in awards season, few of their TV projects have turned up on any third party measurement lists, and Amazon Fresh outright flopped. Don’t even try to get me started on THE

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.