PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

If This Keeps Up, We Might Actually Have To Praise Him

October 1, 2026 No Comments

Let me nip this one in the bud right up front: I’m not David Ellison’s publicist and no, he hasn’t hired me for a project. Lord knows he doesn’t need my help in that regard and today of all days I wouldn’t even try to push the argument. At least he has a positive net

Even Nepobabies Sometimes Get Things Right

September 30, 2026 No Comments

I’ve arguably not been all that fair to second generation media scions–particularly when they fall far short of the standards their parents set for the businesses they were gifted. I sometimes forget that in many cases where I’ve personally dealt with such folks they’ve privately admitted that they are harder on themselves than any outside

Save The Tears. You’re At Least 17 Years Too Late

September 29, 2026 No Comments

As if the fine denizens of the Tri-State area haven’t had enough to lament about between horrific rains and Aaron Judge’s lingering calf injury a goodly number of them–disproportionately represented in my social media feeds–awoke yesterday morning to what they equated to a death in the family. This AI-assisted UGV ironically both memorialized and celebrated

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.