PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

There’s Really Only One Race You Should Be Worried About, Nero.

February 8, 2026 No Comments

Unless you’ve been living under a rock you’re probably already aware of the latest clickbaitable meme that has practically everyone in at least my social media feeds up in arms–yeah, the one that puts THE LION SLEEPS TONIGHT into perhaps the most unfortunate spotlight since THE TRACEY ULLMAN SHOW used it as fodder for a

Time One Again To Curl Up With A Good Broom

February 7, 2026 No Comments

NOTE: This also appears today on our sister site Double Overtime. Please visit it regularly for coverage of sports of all sorts plus occasional essays on business and technology. It’s once again time for an Olympiad, and it’s about as welcomed as any in recent memory. For one, it’s taking place in Italy once again

Who Are You Gonna Blame For These Cancellations?

February 6, 2026 No Comments

Another NATPE has come and gone, perhaps the least newsworthy one I can recall, and I’ve been around for a while. Nary a single significant project for fall 2026 was announced despite the reality that there’s an awful lot of real estate that’s now in flux. We’ve been reminded of this on a nightly basis

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.