PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience?  My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers.  Allow us the opportunity to discuss your goals in a free consultation call.  We will develop a strategy that will yield results for you once we partner. Let’s make a statement together. 
 

Le Blog

Still Muddling Through One Day At A Time

Like millions of other otherwise normal men of a certain age, I’ve dreamed about Valerie Bertinelli for decades.  No, I’ve never met her, though we clearly have a number of things in common.  We’re mere months apart in age.  We both were fortunate enough to work with (and, in her case, for) Norman Lear.  We

Read More »

Is The Shell Game Finally Over For Jeff?

With a scant few exceptions, at the top of such a small list being my bestie (BTW: it’s her birthday today; if you know her, send her at least your regards; if you don’t you should), people in power have more often than not let me down.  Think I’m exaggerating?  Last week yet again I

Read More »

Steve Carell Doesn’t Need An Office To Be Brilliant

I probably should be a bigger fan of Steve Carell’s that I’ve been up till now.  I’ve  already been crystal clear that I wasn’t a huge fan of THE OFFICE and I can’t say I fall into the demo that anointed Judd Apatow as the definer of Gen X comedy with THE 40 YEAR OLD

Read More »

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops!  Thorough, easy to work with and pleasure to be around.

Who I've Worked With