PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience?  My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers.  Allow us the opportunity to discuss your goals in a free consultation call.  We will develop a strategy that will yield results for you once we partner. Let’s make a statement together. 
 

Le Blog

You’d Better Give A Sh-t About This!

No, I’m not on Evan Shapiro’s payroll–though at the rate he’s going, I’d sure like to be.  I do acknowledge that I tend to get inspired for musings more often from what he posts than many others in his wheelhouse–if for no other reason he tends to drop his efforts in the wee hours of

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Looks Like Thanksgiving Came Early This Year

I recently reconnected with a high school friend who for a myriad of reasons I still can’t quite grasp insists on communicating by e-mail.  Picking up a phone, whether it’s because of insufficient charging capability or being within earshot of someone he’d rather not hear his conversations, seems to be beyond his current capacity (no

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Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops!  Thorough, easy to work with and pleasure to be around.

Who I've Worked With