PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

Have A Great Weekend. Unless, Of Course, You Work For Yosemite Zas

February 20, 2026 No Comments

For the most part, I truly do envy those that are fortunate enough to still be working in positions of importance in media. Considering where I am at this particular moment, that envy escalates greatly. There’s only so much impact and pleasure one can get from what I do, and lately even those sporadic moments

G, Here’s A Pitch You May Have Not Considered To Deal With Tanking

February 19, 2026 No Comments

The NBA season resumes tonight after a six-day sabbatical with a robust slate of ten games, including a highly anticipated litmus test for the league’s surprisingly front-running Detroit Pistons in both the spotlight and crosshairs of Madison Square Garden for a globally streamed showdown with league management and domestic media rights owners’ pre-season favorite for

Even A Lame Duck Can Put Up A Fight

February 18, 2026 No Comments

Stephen Colbert returned to original episodes Monday night, which to my DVR was particularly good news. One of the biggest reasons I maintain a subscription to a traditional MVPD, aside from the increasingly pious hope that I might yet again be hired to consult for them, is to record and play back late night talk

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.