PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience?  My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers.  Allow us the opportunity to discuss your goals in a free consultation call.  We will develop a strategy that will yield results for you once we partner. Let’s make a statement together. 
 

Le Blog

Who Got Slayed And Who Got Played?

Hell hath no fury like a woman scorned, especially when that woman is capable of slaying vampires.  The perpetually intrepid queen of DEADLINE Nellie Andreeva took to her soapbox on Saturday morning to urgently amplify the latest proof of that parable to her readers: Hulu has opted not to proceed with its Buffy the Vampire Slayer reboot, starring and

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Oscars ’26: One Winner After Another

It’s easy to find fault with just about everything these days, and Lord knows I tend to go out of my way to do that more often than not.  That’s especially true with awards shows, which tend to lean towards biased, elitist and overly political.  And certain there’s been more than a few recent Oscars

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In Praise Of Older Woman. Just Not The Even Older Marketing Tactic.

I spent a disproportionate amount of last night with Michelle Pfeiffer, which at one point in my life would have been a fantasy come true.  Ever since she slithered her way across a piano in THE FABULOUS BAKER BOYS, one of many breakout roles that complimented her striking beauty anmd ultimately defined her as one

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Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops!  Thorough, easy to work with and pleasure to be around.

Who I've Worked With