PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

Was Any Line REALLY Crossed Besides The Sideline?

April 12, 2026 No Comments

Dianne Russini has been a celebrated and respected reporter for such notable outlets as WNBC-TV, WRC-TV, ESPN and most recently THE ATHLETIC for the better part of the last two decades. When she transitioned to the digital realm she was reportedly given a substantial increase in salary and a prominent role in their podcasting universe

It’s Now Malcolm In The Midlife (Crisis?)

April 11, 2026 No Comments

Hopefully, we’ve all become better people than we were at the turn of the century. Personally, I may still be without spouse or child, but there’s a lot less of me to love or hate, and I’d like to believe there’s more of y’all that are inclined toward the former. In the case of one

Seems Like Puck’s Got The Balls Once Again

April 10, 2026 No Comments

NOTE: This musing also appears today on our sister site Double Overtime. Please visit it regularly for coverage of sports of all sorts plus essays on business and technology. It’s not easy for me to acknowledge when PUCK gets something first and right. I can’t say I’m a fan of its founder and champion to

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.