PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

A Light At The End Of A Tunnel?

August 16, 2026 No Comments

If you happen to be one of the obsessives who declare themselves fans of a “CU”, of late those letters have had the word “latah” follow them. We already mused yesterday about how modest Disney’s ROI on its MCU has been this year (bearing in mind Sony reaps the majority of the immediate benefits on

OK, Superfans. It’s Apparently Now Up To You.

August 15, 2026 No Comments

It hasn’t exactly been a bellweather summer for the House of Mouse. Yeah, TOY STORY 5 had a moment but in hindsight its success was neither as extended nor as monetarily monumental as what we’ve seen from just about everything at Universal old and new and even what we just got from SPIDER-MAN that Sony

Blue Skies And Pigeons Were Meant For Each Other

August 14, 2026 No Comments

With all of the other distractions I’ve been experiencing of late–and I don’t need to regurgitate how it spiraled out of control yesterday–I completely missed the fact that last Friday night the USA Network debuted a brand new spanking new scripted original, the second of its eight episodes actually premiering tonight at 10 PM ET

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.