PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

As Guilty–And Needed–A Pleasure As Any

June 2, 2026 No Comments

I cast my votes for today’s primary election yesterday afternoon with perhaps a greater sense of resignation than I typically have–that alone is a statement. But at least I did fill out a ballot and got a few hundred more steps out of the process than I typically do, so all wasn’t lost. More than

If I Were A Studio Executive, I’d Be Minding This Gap

June 1, 2026 No Comments

You say you want a revolution? Welllll, you know–we apparently have one. Big time. At the very moment in time fears are being stoked–and even a few lawsuits are being filed–we are beginning to see indisputable signs that the military-industrial complex that is the Hollywood studio system is being summarily rejected, and the audience that

The “Bill Cullen” Of Sportscasting Hits Prime Time

May 31, 2026 No Comments

I’m an unapologetic shill for Jason Benetti, who has been leading the NBC/Peacock Sunday Night Baseball team this year that will fully segue to the mothership linear platform tonight now that their NBA basketball coverage has come to its seasonal end. AP’s Joe Reddy considers this enough of a significant news event to have dropped

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.