PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

Limbo!!!!

July 25, 2026 No Comments

Judging by how much jubilation was blowing up my timeline late yesterday afternoon, one thought have thought that actual progress had been made in what has increasingly become an issue for politicians and activists to attach themselves to. The NEW YORK TIMES’ Holy Trinity of Benjamin Mullin, David McCabe and Lauren Hirsch worked a slighly longer summer Friday

This Is Not Your Father’s ESPN. It May No Longer Be Yours.

July 24, 2026 No Comments

NOTE: This musing also appears today on our sister site THE DOUBLE OVERTIME. Please visit it regularly for coverage of sports of all sorts plus occasional essays on business and technology. Until yesterday, I had no idea who Josh Pate, Will Compton and Taylor Lewan are. But I guarantee you than in less than 60

Let’s Hope It’s Not “Afterbang”

July 23, 2026 No Comments

I have been fortunate enough to have been able to call exceptionally talented and auspiced people colleagues and sometimes friends. But through an extremely convoluted set of events that I would need a 23-and-me expert to parse a few years ago I learned that one of them was also a cousin, albeit many times removed.

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.