PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience? My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers. Allow us the opportunity to discuss your goals in a free consultation call. We will develop a strategy that will yield results for you once we partner. Let’s make a statement together.

Le Blog

Even A Lame Duck Can Put Up A Fight

February 18, 2026 No Comments

Stephen Colbert returned to original episodes Monday night, which to my DVR was particularly good news. One of the biggest reasons I maintain a subscription to a traditional MVPD, aside from the increasingly pious hope that I might yet again be hired to consult for them, is to record and play back late night talk

Where Do I Begin? To Tell The Story Of How Vapid A Show Can Be

February 17, 2026 No Comments

I came of age in the ’70s, so I do tend to take my lead from time to time from the cultural influences of that era. And yesterday being what it was in the obviously not climate-affected urban sprawl I call home, I was in need of some sort of distraction, and unlike most days

A Bridgerton Too Far?

February 16, 2026 No Comments

I sure hope your Valentine’s Day was a lot more satisfying than mine. Once again, it was reduced to a virtual experience for me, long after both COVID and my alibi for a marriage had their expiration dates. At least there’s someone in my life who actually wished that to me and meant it, which

Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops! Thorough, easy to work with and pleasure to be around.