PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience?  My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers.  Allow us the opportunity to discuss your goals in a free consultation call.  We will develop a strategy that will yield results for you once we partner. Let’s make a statement together. 
 

Le Blog

Pete Hegseth May Simply Be Following The Same Playbook His Former Colleagues Did

Pete Hegseth May Simply Be Following The Same Playbook His Former Colleagues Did

Another day, another outrageously incendiary idea from our current administration.  Apparently, our looksmaxxing Secretary of De–er, War–may have seen our recent music on the struggles his boss’ eponymous “network” has been having and seized the opportunity to sell him on a special that would seem to have at least have the potential to break triple

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She’s Alive!

She’s Alive!

Next weekend at an overly priced neighborhood restaurant in Bayside, Queens a few dozen folks from my high school will reconvene for a milestone reunion.  It was supposed to be a mashup of my graduating class and the one preceding it, but as it turned out it became heavily skewed toward the latter and the

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When You Don’t Follow The Playbook, Should Failure Be A Surprise?

When You Don’t Follow The Playbook, Should Failure Be A Surprise?

I’ve held off on adding my own cent and a quarter on –not to mention LMFAOing at– the ludicrously minute audience that Trump TV has generated since it burst on the media landscape late last month as the way that its namesake could stick yet another mangled finger in the eye of all of those–ahem–fake

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Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops!  Thorough, easy to work with and pleasure to be around.

Who I've Worked With