PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience?  My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers.  Allow us the opportunity to discuss your goals in a free consultation call.  We will develop a strategy that will yield results for you once we partner. Let’s make a statement together. 
 

Le Blog

Ciao, Pisano

Ciao, Pisano

Comedy and tragedy are by definition interrelated.  THE JOURNAL OF AESTHETIC EDUCATION’s Eva Dadlez and Daniel Lüthi suggested in 2018 that they are reciprocal poles of narrative expression, each illuminating aspects of the human condition while often drawing on similar methods to engage, challenge, and move audiences.  I for one didn’t need something quite that academic

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So Insular, It Was Scary

So Insular, It Was Scary

The Emmy Awards–most of them, that is–were handed out last night.  You’re forgiven if that may have slipped your mind.  After all, this was NBC’s turn in the rotation, and once again they were pushed back to Monday night.  If you happened to own the rights to the medium’s most-watched program–SUNDAY NIGHT FOOTBALL–you wouldn’t be

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A Paper Tiger?

A Paper Tiger?

I’ll once again reiterate that I’m not as big a fan of the the mockumentary genre as I probably should be.  I made that point when I mused just about a year ago about THE PAPER.  When I’m in a mood for comedy, I prefer clever and quick, not patient and pondering.  So when I

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Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops!  Thorough, easy to work with and pleasure to be around.

Who I've Worked With