PROVIDING EXPERIENCE, INSIGHT AND VISION

Meet Steve Leblang

Steve is a dynamic, high-energy strategist and researcher who has been integral to record-breaking successes in audience size and revenue generation. He has successfully led teams in marketing, qualitative research, and content acquisition at Sony Pictures TV, Game Show Network, FX Networks and FOX cable networks, among others. His unique ability to curate, synthesize, process and effectively communicate critical information to C-Suite executives has been honored by the cable TV industry.

Personal Optimization

Are you a content provider who desires greater and more efficient targeting to your most fertile audience?  My unique ability to harness readily available personal engagement metrics and contextualize them using the principles of media research can provide you with the tools to direct your social media marketing toward your most readily available potential customers.  Allow us the opportunity to discuss your goals in a free consultation call.  We will develop a strategy that will yield results for you once we partner. Let’s make a statement together. 
 

Le Blog

You CAN See Everything.  Just No Longer On Netflix.

You CAN See Everything. Just No Longer On Netflix.

Living as close to the edge of financial ruin as I do–especially in the last third of every month–I tend to suffer from more FOMO than most.  What I wish I could run out and see without giving it a second thought is no longer an option for moi.  The latest such example hit theatres

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A Wolk On The Wild Side

A Wolk On The Wild Side

No, it hasn’t been the best of times for those who are still trying to keep their professional heads above water in media.  Ask anyone at Skydance or Netflix, assuming they’re even in a mood to communicate at all.  Those that weren’t already forced to reactivate their “open to work” graphics are either tripling down

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Sitcom?  Sh-tshow?  A Little Of Both.

Sitcom? Sh-tshow? A Little Of Both.

I’ve probably spent more time with Chuck Lorre than almost any other producer in the 21st century, and I’m including the ones I’ve actually worked with.  He’s arguably been the prolific creator of repeatable comedies in that span, especially THE BIG BANG THEORY, which my ex and I discovered just before it began its nearly

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Testimonials

Dominik Leconte – Senior VP, Programing and Networks Research, Sony Pictures Television Studios Steve is not only a super human with a large heart, but a great colleague for years who has abundance of TV knowledge from what aired in which time slot (pick any year) to what happened in the latest episode of (pick any show). Superb research, scheduling and acquisitions chops!  Thorough, easy to work with and pleasure to be around.

Who I've Worked With