Le Blog

Media Musings

Wanna Make Your Point? Be More DIRECT.

Yesterday, I received yet another e-mail that contained a phrase like this one that hit my inbox: Thank you for applying to the (redacted) position at (redacted). Unfortunately, (redacted) has moved to the next step in their hiring process, and your application was not selected at this time. For the record, I did the redacting. 

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Life Lessons

Food For Thought, NY3. Don’t Choke Again.

You’ve probably gotten more than a few chuckles in the last year from those who have mined comedy gold from George Santos, the now former New York congressman.  Days after he somehow was elected, reports surfaced that he had fabricated quite a bit of his CV and background,  VOX’s Li Zhou recapped it tersely but,

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Media Musings

Two And A Half Amends

Hi, my name is Steve, and I’m a compulsive overthinker. Well, I’ve never quite said that publicly, but I have attended my share of 12-step meetings along the way where I’ve owned up to a few of my shortcomings and addictions.  When I first moved to Los Angeles, I had gained more than a few

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Media Musings

Wording Aside, Elon’s Negotiating Strategy Gets An Eff

SPOILER ALERT:  This post may contain the use of language that you may find objectionable.   So a “media” mogul who’s not getting positive responses to his “strategy” expressed his frustration by uttering a “naughty” word a few times–once, specifically, at another. Big fucking deal. Yes, I used THAT word.  I probably do more often than

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Media Musings

The End Of The Back End?

There was once a time when the phrasing “the most wonderful time of the year” meant something more than the reappearing of Christmas lights and specials.  For media researchers and salespeople, the post-Thanksgiving/pre-Christmas rush period meant the kickoff to many long hours of poring through ratings books and massive floppy disks to develop pitches for

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Media Musings

Give This Cuban A Cigar. And Your Attention

I don’t profess to have personal knowledge of how many moguls act and think, but one I have had candid and detailed discussions with is Mark Cuban.  Cuban is the rare example of someone with immense wealth and relative accessibility, and has never lost the traits of his relatively humble upbringing in western Pennsylvania while

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Media Musings

Is Right Wrong? Is Wrong Right?

I’ve spent a great deal of my professional career utilizing a skill set where I am able to synthesize and process information and opinions from hundreds, sometimes thousands of people, and dispassionately distill the material takeaways to invested parties.  I’m even able to do that when I have a room full of a dozen or

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