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Media Musings

Predictions & Wishes ’24/5: The CW Will Continue Driving Forward

6.  THE CW WILL CONSIDERABLY CLOSE THE GAP IN BOTH RATINGS AND SELLABILITY WITH FOX Let me be crystal clear.  I do read numbers copiously, and I’m well aware that in the pantheon of broadcast networks, FOX is still considerably more viewed and theoretically indispensable than the CW.  They still have the NFL and will

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Media Musings

Predictions & Wishes ’24/5: It’s Not About Me, It’s About You (Tube)

8. YOUTUBE WILL BECOME A FIRST WINDOW HOME FOR “PREMIUM” SCRIPTED CONTENT WITH GLOBAL APPEAL The raw data’s been out there for months and the content has been out there for years.  But it took yet another sleepless night for moi to finally become fully cognizant of the reality that so many others have already

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Media Musings

Predictions & Wishes ’24/5: Exit, Stage (Far) Right

  9.  RUPERT CASHING OUT BEFORE G-D CASHES HIM IN. I’ve arguably spent a disproportionate amount of time musing about Rupert Murdoch than many others whose paths I’ve crossed.  Maybe he earned that “distinction” because of the course of my career he’s probably paid me more in total salary, benefits and especially T & E

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Media Musings

Predictions & Wishes ’24/5: Can’t These Boys Play Nice Already?

Well, we’ve almost survived till ’25.  Just ten more days left in this year, one that at least media-wise I’d rather forget.  And I dare say there’s plenty of you who may have been employed when it started that are now among the more than 14.000 newbies to “career reboot” that are inclined to agree.

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Media Musings

Hey, Timothee! How Does It Feel?

I’m not necessarily a believer these days in the tedious compliation of “best of” lists, mostly because at least from my purview there wasn’t all that much that went right for me in 2024.  Save for the welcome distraction of a surprising and at times unbelievable run for the New York Mets, we’re winding down

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Media Musings

Joyless To The World?

If I appear even snarkier and surlier of late than usual, and I freely admit my usual level is well above sea level, that may be because at a time of a year when many of you are looking forward to bonuses, tax refunds and possibly even raises I learned earlier this week that my

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Media Musings

It’s A Coverage Area Deficiency. But Now, That Applies To The MeasurER

NOTE:  This musing also appears today on www.thedoubleovertime.com.  Please visit it regularly for coverage of sports of all sorts plus essays on tech and related topics. I’m seasoned enough (I refuse to use the word “old” despite how conventionally accurate it might be to apply it to moi) that I remember when the NBA was

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Media Musings

The Bullies Always Want Lunch Money

I hadn’t thought much about Gary the Veeper in recent years, even in my loneliest and more nostalgia-filled moments.  One tries to bury sources of childhood torment as deeply as possible. Gary lived in my neighborhood, though we were hardly friends.  Gary had few friends, mostly swaggering his way through classes with bravado that his

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